HP used its recent partner conference in Chicago to announce new benefits and enhancements that will see all solutions integrated into the HP Amplify Program from the start of the company’s next financial year in November 2023. This will create a single, unified global platform for partner engagement for all HP products, solutions and distribution across the company’s portfolio.
► Unveils new More for More compensation and Fast Lane joint demand generation process
► New incentives to participate in HP Amplify Impact sustainability scheme
HP also unveiled the More for More benefit and compensation scheme, and the Fast Lane joint demand generation process. Aimed at driving sales across the portfolio and delivering a more satisfying and complete customer experience, More for More will use a rate multiplier to boost compensation for qualified partners.

The Fast Lane joint demand generation process will simplify reimbursement of marketing development funds via an automated process for claims and payments, improving the turn-around time and overall experience for eligible partners. Both elements will be deployed from 1 November 2023.
There will also be rewards for partners that invest in sustainability through the HP Amplify Impact programme, which HP claims is the world’s first partner assessment, resource, and training scheme of its kind. From May 2023, qualified partners receiving 3-Star recognition will earn a point towards eligibility for Power and Power Services.
For further details of these and other elements of the HP partner programme, contact the TD SYNNEX team by clicking on the button below.
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