Consumers are increasingly taking corporate social responsibility seriously, expecting companies to be playing their part in facing the challenges we face as a global society. This expectation informs not only public perception of an organisation but purchasing choices as well. HP are taking their commitment to sustainability seriously too. In 2021, they announced forward thinking plans, committing to aggressive goals on climate change, human rights and digital equity and since then have been moving apace to meet them. Their aim isn’t just to be socially responsible, they aim to shape the future in profound and lasting ways.
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0
Net zero carbon emissions by 2040
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50%
Reduction in emissions by the end of the decade
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24m
Benefitted from HP’s education programs
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$3.5bn
New sales in which sustainability was an influencing factor
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44%
Reduction in plastic waste since 2018
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Climate change has become a very important issue, even more so over the last few years with many consumers attempting to consciously ‘buy green.’ HP are taking decisive action in this arena; the company aims to reach net zero carbon emissions by 2040, and a 50% absolute reduction in emissions by the end of the decade. They have also committed to reducing their plastic waste, reducing it by 44% since 2018 already and with more to come and switching to newer, fibre based packaging solutions wherever they can. HP has also entered into a number of partnerships to protect forests and reduce deforestation for paper; all of their paper is now sourced from recycled or certified sources.
Since 2021, more than 24 million people have benefitted from HP’s education programs and solutions, extending digital equity in education and enabling better learning outcomes worldwide. Through their partnerships with Girl Rising, NABU and 1 Million Teachers they have helped a total of 1.97 million people from improving literacy to empowering women and girls in education. HP is having a real impact across the world through it’s programs to increase digital equity and they aim to go even further to help build a future in which everyone benefits from the digital revolution.
Customers are increasingly searching for socially conscious solutions in today’s day and age, and HP clearly stands above the competition in corporate social responsibility
When you think of HP, you don’t think of medical research. But they are even doing their bit in this arena. HP are supporting UN SDG 3.b with their D300e Digital Dispenser, enabling research teams to print fluids in the very small quantities required for the development of vaccines and medicines quickly and easily. This also has the knock on effect of reducing plastic waste in research over the traditional pipetting method. The HP 3D Arize Orthotic Solution allows Doctors to scan and print custom orthotic solutions for patients in as little as 5 minutes and HP Microfluidics and Systems Technology Lab are working to identify new ways to isolate cancer cells which will help researchers develop personal therapies and post treatment options through liquid biopsies.
And this new, sustainable approach is paying off, not just for the world but for HP as well. In 2021, the company reported $3.5 billion in new sales in which sustainability was an influencing factor, showing just how much of an impact this approach can have on sales. Customers are increasingly searching for socially conscious solutions in today’s day and age, and HP clearly stands above the competition in corporate social responsibility. By giving back to the world, HP has set the standard for tech companies and is reaping the rewards for it from today’s socially conscious market.
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Information and stats from this source: https://www.hp.com/us-en/hp-information/sustainable-impact.html
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