Discover how TD SYNNEX Datech is evolving its design software portfolio to support AEC and manufacturing partners with AI, BIM, digital twins, and Industry 4.0 tools.
The architecture, engineering and construction (AEC) and manufacturing industries are undergoing rapid transformation. Driven by technological innovation, evolving customer expectations, and a growing emphasis on sustainability, both sectors are reimagining how projects are designed, executed, and delivered.
For TD SYNNEX Datech, this shift presents a powerful opportunity to expand its reach and empower a broader ecosystem of partners. As Abby Wrigley, director – UK and Ireland and Benelux at Datech, explains:
‘Across both AEC and manufacturing, we’re seeing a move toward more customised, agile, and efficient solutions. There’s a clear demand for faster delivery, reduced waste, and smarter workflows.’
A strategic vision for innovation
While continuing to support Autodesk partners, Datech has launched a strategic plan focused on strengthening its portfolio with next-generation design, engineering, and automation solutions. This includes technologies that support digital transformation, AI-driven design, smart production, and customer excellence across both sectors.
In AEC, this means embracing building information modelling (BIM), digital twins, and smart building technologies to improve collaboration and project outcomes. In manufacturing it involves ‘Industry 4.0’ tools, IoT-enabled production, robotics, and flexible manufacturing systems that respond to changing market needs.
Partnering for the future of design and production
Datech has formed strategic alliances with software vendors whose solutions offer enhanced flexibility, control, and time-to-market advantages.
‘We’ve expanded our offerings to include AI in design, AR/VR for simulation and visualization, digital twin technologies, and data analytics powered by IoT,’ says Abby. ‘Our goal is to help partners stay competitive by aligning with vendors whose portfolios reflect the future of both AEC and manufacturing—bringing next-generation solutions to our partners.’
In manufacturing specifically, Datech is supporting partners with tools that enable predictive maintenance, real-time production monitoring, and simulation-driven design. These capabilities help manufacturers reduce downtime, optimise resource usage, and accelerate innovation cycles.
Empowering partners through digital platforms
Datech is also transforming internally to better serve its partners. Through automation, advanced analytics, and digital engagement, it is streamlining operations and enhancing partner experiences.
The Datech Partner Portal provides tools for performance tracking, renewals, and informed decision-making. Meanwhile, MakeAnywhere, Datech’s lead generation platform, helps raise awareness, capture opportunities, and drive new business across both industries.
The Datech Centre of Excellence (CoE) supports partner success through the LAER (Land, Adopt, Expand, Renew) model, helping partners optimise customer engagement, improve service delivery, and grow revenue.
A global commitment to transformation
This strategy is being executed globally, backed by significant investment and a dedicated Global Hub team that provides continuous support for each vendor.
As the landscape continues to evolve, Datech remains committed to adapting and innovating.
‘Whether it’s AEC or manufacturing, our mission is to support partners with cutting-edge solutions that meet the demands of modern design and production,’ Abby concludes. ‘By collaborating with leading technology providers, we’re helping partners deliver smarter, faster, and more sustainable outcomes.’
What is TD SYNNEX Datech?
Datech is the specialist design software division of TD SYNNEX, providing value added services to resellers and vendors in the architecture, engineering and construction (AEC) and manufacturing industries.
Datech provides skills training, personalised strategic planning, and business development and marketing on all these solutions. Through the Datech Partner Portal, reseller businesses have access to exclusive tools, such as an automated license renewal process, to help them increase customer engagement and drive business growth.
Who are Datech’s design vendor partners?
Datech’s alliances with leading design software companies gives partners access to cutting-edge technologies that support innovation and streamline workflows in various industries.
Dassault Systèmes
Dassault’s DraftSight is an affordable toolkit for 2D design and drafting that supports multiple file formats, while the popular SOLIDWORKS suite provides core 3D design options for individual designers and teams.
Trimble
Trimble SketchUp is a versatile and user-friendly 3D modelling solution that enables professional designers to create, communicate, and collaborate quickly. Ideal for the efficient and accurate planning, execution, and management of construction projects.
Unity
Unity’s cross-platform game engine is used in automotive, manufacturing, AEC, and retail to create real-time 3D experiences. Using CAD, BIM, and other 3D data, designers can produce immersive digital twin solutions for simulation and testing.
Newforma
Newforma’s solutions help organisations manage project data, streamline communication, and improve collaboration.
Contact the team
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