TD SYNNEX ready to onboard more partners for HPE GreenLake pay-per-use platform

Author: TD SYNNEX Newsflash Published: 18th November 2020

TD SYNNEX is ready to on-board more partners for the HPE GreenLake hybrid, pay-per-use platform, helping them to drive digital transformation for their customers as the vendor rolls out its new channel programmes and cloud services, and the new Ezmeral software portfolio brand.


  • Partners urged to follow HPE’s move towards as-a-service approach

  • Dedicated web portal, training, and support resources available to resellers


As a leading HPE distributor, TD SYNNEX expects to play a leading role in recruiting and engaging reseller partners on these new technologies. It has invested significantly to develop information, training, onboarding, and support resources for HPE GreenLake.

TD SYNNEX ready to onboard more partners for HPE GreenLake pay-per-use platform

A dedicated TD SYNNEX Trusted Advisor web portal is available for GreenLake, providing partners with access to extensive information on the full portfolio of GreenLake solutions, and services and support TD SYNNEX can offer on them. In addition, UK partners can access GreenLake educational content on the TD SYNNEX Channel Academy sales training platform, free of charge.

Steve Cant, Vice President, Europe and Global Lead HPE, at TD SYNNEX Advanced Solutions, stated: “HPE is moving quickly towards an as-a-service approach across all its solutions and technologies and GreenLake is a key technology that is moving the company and its partners decisively in this direction. The sooner HPE partners start to engage on and learn about GreenLake and how to articulate and deliver its benefits to customers, the better. We are ready to get them onboarded and equipped to do that.

Our team is ready to support partners in developing their competency, planning marketing campaigns, and driving initial sales. We have already seen a great deal of interest in GreenLake and we expect this to be a major opportunity for HPE partners going forward. Now, with the launch of the additional channel programmes, cloud services, and the Ezmeral software suite, HPE has a complete set of offerings for the enablement of digital transformation for enterprise and mid-market organisations.”


Our team is ready to support partners in developing their competency, planning marketing campaigns, and driving initial sales

While the first wave of recruitment will be focus on existing HPE partners, TD SYNNEX is also open to the idea of talking to resellers that are currently not engaged with HPE, said Cant.

“The potential with GreenLake is far-reaching and we want to encourage both existing and potential HPE partners to engage with us on the opportunity. We also see potential for some engagement With ‘born-in-the cloud’ businesses, who have not sold technology before and who are now having to deal with the requirement that customers still have to retain some data on premises.”

HPE recently announced significant advancements(1) to its edge-to-cloud(2) platform-as-a-service(3) strategy, through next-generation cloud services and an accelerated delivery experience for HPE GreenLake. It also announced plans to expand partner collaboration and as-a-service sales with customers(4). At the same time, it announced the launch of HPE Ezmeral(4) – a new software portfolio and brand to fuel data-driven transformation.

1 - https://www.hpe.com/us/en/newsroom/press-release/2020/06/hpe-helps-customers-accelerate-transformation-with-breakthrough-hpe-greenlake-cloud-services.html
2 - https://www.hpe.com/us/en/services/edge-technology.html
3 - https://www.hpe.com/us/en/what-is/infrastructure-as-a-service.html
4 - https:/www.hpe.com/us/en/newsroom/press-release/2020/06/hpe-unveils-hpe-ezmeral-new-software-portfolio-and-brand-to-fuel-data-driven-transformation.html

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