TD SYNNEX was named as Adobe Cloud Marketplace Partner of the Year for the EMEA region and also won the Best Retention Partner for the UK at the vendor’s recent Partner Connect EMEA 2023 event. The awards are a recognition of the incredible work that the TD SYNNEX UK team has done over the past year supporting Adobe partners – and in particular helping them with the migration to VIP Marketplace.
► Awards recognise team’s efforts to support partners
► Good opportunities ahead as businesses get more creative
The wins underlined not only the effectiveness of that campaign (the UK contributed significantly to the EMEA award for Cloud Marketplace Partner of the Year award), but also TD SYNNEX’s platforms, including the dedicated Adobe Software Store, which enables partners to keep track of when updates and renewals are due, ensuring they maximise opportunities and customer retention.
Craig Cheshire, Cloud Sales General Manager at TD SYNNEX, said: ‘Our platforms and our team are delivering great results for Adobe partners and that’s why we have been recognised with these awards. We’ve made – and continue to make – significant investment in supporting Adobe partners and we were delighted to see that recognised at Partner Connect.’
It was a really useful event for everyone in the Adobe community, he noted. ‘Adobe is making real strides with its portfolio. It is helping partners to support customers’ their sustainability efforts, and with its latest developments, making use of AI to give creatives a true co-pilot to work with.’
The TD SYNNEX team also took the opportunity to attend the Adobe MAX series of presentations exploring the future of creativity. ‘Both events were truly inspiring and clearly demonstrated the depth and scale of the opportunity for partners with Adobe. As creativity becomes increasingly important in helping businesses to get noticed and attract new customers, the potential for partners is rapidly expanding, right across the market, from enterprise to SMB. The TD SYNNEX team is really looking forward to the next couple of years and working with Adobe partners to continue their development and growth.’
If you’d like to learn more about what the TD SYNNEX Adobe team can do for your business, please let us know by clicking below to send us an email.
