TD SYNNEX Maverick, a specialist business of TD SYNNEX, has announced the appointment of Bas Scheepens as the new executive leader for its business in Europe.
► Specialist AV business wants more SMBs to make use of its market expertise
► Underlines commitment to investment in collaboration sector growth
Scheepens, who joined TD SYNNEX in 2008 through the acquisition of the distributor ETC, has held several key roles within the organisation, including director, Datech Solutions, Benelux and UK and Ireland, and senior director, Advanced Solutions, Benelux. Earlier in his career, Scheepens served for six years at HP, giving him invaluable experience in both manufacturer and distribution sides of the channel.
Bas Scheepens said: ‘During my time at TD SYNNEX I have witnessed the pivotal role played by Maverick in accelerating the adoption of smart collaboration and signage solutions and other emerging technologies among our partner base. It is a privilege to be joining such an agile, expert and forward-thinking team. I am excited about the opportunities ahead. We have an unparalleled technology portfolio, extensive reach across 20 countries in Europe and a truly customer-centric culture which will enable our partners to grow in a transforming technology landscape.’
Hugo Graça, senior vice president, specialized solutions, Europe, at TD SYNNEX added: ‘Bas brings a wealth of experience within the TD SYNNEX organisation and across the European distribution channel. As a perceptive and strategic leader, he is well-equipped to steer the TD SYNNEX Maverick business towards greater innovation and specialisation, while expanding its reach to empower more SMBs to leverage Maverick’s unparalleled market expertise. The collaboration sector is a dynamic and evolving space, and we are thrilled to be investing in its future growth.’
TD SYNNEX Maverick provides customers with a unique, platform-first ecosystem that delivers comprehensive end-to-end solutions, encompassing licences, hardware, and services from leading partners such as Microsoft, Google, and Zoom. Earlier this year, the distributor recently shared the milestone of delivering 1.3 million Teams-certified devices to the market. It also recently relaunched its 22 technology demonstration centres across Europeremodelled to showcase collaboration technology from more than 25 manufacturers including newly onboarded partners such as HP Poly, Cisco, Pexip and Navori.
