TD SYNNEX has been named by Lenovo as EMEA Distributor of the Year 2022 and has also received the Lenovo 360 Distributor of the Year award for the UK and Ireland.

► Awards recognise exceptional performance, strategy alignment, investment and execution

► TD SYNNEX shows continued strong support for Lenovo partner growth

In its citation for the EMEA award, Lenovo said that TD SYNNEX had excelled right across the region in all areas. It highlighted the strong investment and commitment made by TD SYNNEX in driving Lenovo Infrastructure Solutions Group (ISG) business and said that TD SYNNEX’s partnership ethos and expert marketing had delivered unique solutions and significant revenue growth.

Jason Boxall, senior vice president EMEA, advanced and specialised solutions at TD SYNNEX, stated: “This award is a powerful recognition of considerable investments TD SYNNEX has made – and continues to make – in supporting Lenovo and its reseller partners. Our relationship has progressed exponentially, and we are excited about taking it to new levels over the rest of this year and into 2023.”

The Lenovo 360 award for the UK and Ireland acknowledged TD SYNNEX’s ability to leverage the vendor’s Better Together programmes to drive incremental revenue. This not only resulted in growth, but also saw a substantial increase in the number of new partners engaging with Lenovo ISG and the wider Lenovo portfolio.

Matt Child, managing director, advanced solutions, UK and Ireland, TD SYNNEX stated: ‘We have made a strong commitment to driving Lenovo business in the UK and Ireland, putting dedicated resources in place and supporting Lenovo’s ambition to become the vendor of choice for infrastructure solutions.’

TD SYNNEX is the only distributor that can bring together all solutions from Lenovo’s Infrastructure Solutions Group (ISG – servers), Intelligent Device Group (IDG – notebooks and PCs), and Mobile Business Group (MBG – Motorola), and thus present partners with the opportunity to benefit from the growing strength of the Lenovo brand.

Over the past year, TD SYNNEX has worked with Lenovo to extend the reach of its partner programme and to increase education, and awareness of Lenovo solutions. Partners who engage with TD SYNNEX on Lenovo benefit from access to dedicated resources, including bid support, training, early access to advanced information and special promotions.